Content Marketing For Healthcare
Connect with medical professionals through content that helps them better serve patients and run their businesses more effectively. Our healthcare content marketing packages showcase your value and expertise while attracting evergreen web traffic from health brands in need of innovative solutions.
The value of healthcare content marketing
Content marketing is one of the most reliable ways for organizations to learn about products before making a purchase*:
71% of B2B clients read blog content before they buy a product.
79% of businesses depend on case studies to inform their purchasing decisions.
40% of clients will read through 3-5 pieces of content before contacting a sales rep.
More than 61% of buyers show their colleagues whitepapers, case studies, and other branded content.
How it works
Drive traffic with search-optimized content for the healthcare industry.
Engage medical professionals with high-value, long-form content.
Showcase your expertise with case studies and thought leadership.
Win more opportunities with better-educated, higher quality leads.
Start conversations.
Earn trust.
Build relationships.
As experts in regulatory frameworks like HIPAA and GDPR, we help our clients build relationships with medical professionals by demonstrating real medical technology expertise.
Did you know?
We helped DevSecOps platform DuploCloud survey 500+ medical professionals to better understand cloud computing adoption in modern healthcare. The results showed that 94% of healthcare professionals who completed a cloud migration would recommend it to their peers.
Read the Report →
Healthcare content marketing: A brand journalism approach
Healthtech is changing how practitioners serve patients for the better. Communicating this value can be a unique challenge. As brand journalists, we create blogs, ebooks, data reports, case studies, and interviews that engage medical decision-makers.
Earn attention
Share insightful blog posts and marketing pages that rank organically using value-driven SEO — no paid search ads required.
Show your value to healthcare clients with data-driven stories that drive media coverage and promote innovative solutions.
Uncover new perspectives from healthcare professionals and use the findings to start conversations and build connections.
Deliver value
Automate your customer’s journey with goal-oriented systems that prioritize accuracy, efficiency, and performance.
Produce expertly-written healthtech ebooks that generate leads while offering actionable solutions to healthcare challenges.
Present your healthcare vision in comprehensive detail using the language of highly-engaged medical professionals.
Build trust
Tell stories of successful client engagements that focus on measurable benefits that matter most to healthcare professionals.
Work with our team of brand journalists to gather valuable insights from healthcare leaders and share them with your customers.
Explore the most pressing healthcare topics of the day and share your insights with the medical community.
Ready to get started?
Ready to start building your healthcare content marketing plan? Click the button below to get in touch.